The Forest
Haiti is not one of our current markets. We have no commercial interests in Port-au-Prince. Yet Haiti can become a symbol of hope and rebirth for all of us. Coming in the wake of a long period of political crisis, the 2010 earthquake hit Haiti hard. Four years on, the emergency has yet to end and poverty is widespread.
Haiti is now the setting for Santa Margherita Gruppo Vinicolo’s latest environmental effort. We aim to combat the degradation and destruction of the country’s forests, which today cover only 2% of its surface area. In our plan to provide local farmers with recovery opportunities, we have adopted a 150-tree orchard. It will be planted this Christmas as part of a chain of value that will bring assistance to a considerable number of families. Crucially, our orchard will show that an environment-friendly economic and social development model is possible. Once again.
Impact
The trees we plant have big ambitions: to bring benefits not only to the environment, but also to the people who live in it. That's why we work with NGOs and local communities to select the right tree for the right place and the right purpose. That’s why we think about the medium and long term, because we’re not content with simply planting trees: we want to see them grow.
The trees in the forest will absorb:
61.00 t* of CO₂
