The Forest
This forest has been created thanks to the commitment of Ruinart.
For many years, Maison Ruinart has been committed to protecting the environment and fighting climate change. The Maison has adopted and promoted several initiatives. The most recent and disruptive is the second skin case, launched in 2020, an eco-sustainable alternative to traditional champagne packages, which allows for a 60% reduction in greenhouse gases. On the occasion of Miart 2022, the contemporary art fair of which Ruinart is a partner, the Italian artist Gioele Amaro has created 20 limited edition second skin in Magnum format. In line with the values and vision of the Maison, part of the proceeds from the sale of these 20 exclusive bottles go to Treedom, a benefit company whose goal is to plant trees capable of bringing social and environmental benefits, as well as raising public awareness to take care of the planet.
Impact
The trees we plant have big ambitions: to bring benefits not only to the environment, but also to the people who live in it. That's why we work with NGOs and local communities to select the right tree for the right place and the right purpose. That’s why we think about the medium and long term, because we’re not content with simply planting trees: we want to see them grow.
The trees in the forest will absorb:
125.93 t* of CO₂