The Forest
Trees are the symbol of life. A growing tree is pure hope for the future. Each tree will be named after an Italian travel agency and it will be planted on Italian soil. A small gesture for the planet, a big gesture for the tourism.
Impact
The trees we plant have big ambitions: to bring benefits not only to the environment, but also to the people who live in it. That's why we work with NGOs and local communities to select the right tree for the right place and the right purpose. That’s why we think about the medium and long term, because we’re not content with simply planting trees: we want to see them grow.
The trees in the forest will absorb:
68.75 t* of CO₂