The Forest
The BIC® Graphic Europe Forest is growing in Kenya with the support of our customers. By buying BIC® Graphic Europe products you are contributing to the creation of the BIC® Graphic Europe Forest in Kenya. The initiative supports agro-forestry projects in rural areas, involving local authorities and providing profitable agricultural alternatives for the population. The main aim of this action in Kenya is to promote, among farmers, the development of small-scale projects through a participatory approach, involving lots of farmers, including groups of women, to support their emancipation and independence. There are many species of fruit trees, such as avocado, mango, guava and others that are gaining reputation as trees capable of producing superfoods, such as macadamia and moringa.All the fruits produced by the trees are owned by the farmers who care for them. Helping the environment and also the people. All trees will tell their own history, with photos, updates and GPS coordinates with total transparency. The forest will grow over time and all of you can follow it online.
Impact
The trees we plant have big ambitions: to bring benefits not only to the environment, but also to the people who live in it. That's why we work with NGOs and local communities to select the right tree for the right place and the right purpose. That’s why we think about the medium and long term, because we’re not content with simply planting trees: we want to see them grow.
The trees in the forest will absorb:
90.10 t* of CO₂